LinkedIn for the Education Industry

It’s a digital employment world now in which LinkedIn is a business-oriented social networking service and it is very useful for students. Students can use LinkedIn to:

  • Connect with classmates, faculty and family (professionally)
  • Find new opportunities for internships and jobs
  • Manage what potential employers learn about you online
  • Research companies

linkedin for education

The goal of LinkedIn networking is simple – Networking Smarter. LinkedIn helps students to become professional. In other words you can say that – “Your LinkedIn account is your CV that never sleeps”. It gives you a voice on search engines. It affords you the ability to send a generic resume via the link. It provides a place to network with business owners. It allows you to meet prospective employers, industry powerhouses. It is a great place to establish yourself as a thought leader

The basic functionality of LinkedIn allows users (workers and employers) to create profiles and “connections” to each other in an online social network which may represent real-world professional relationships. LinkedIn has changed the way of searching job forever. It is a virtual, global, professional networking event that is going on 24/7

In the book Groundswell a marketing research company highlighted the fact the business owners love Discussion Boards. LinkedIn is wisely built their groups around discussion boards business owners are very likely to use them! The same applies to educational groups as well. There are many groups that provide a learning platform, provide opportunities for career options/career counselling and give an outlook of the industrial world to students

Educational industries/institutions gain a very strong and professional social media presence through which they can channelize their marketing.
Becoming more active on LinkedIn can increase your visibility in the news feeds of your connections. LinkedIn is a professional network. It is most active during work hours and weekdays. Mornings are more active than afternoons and evenings. Weekends aren’t nearly as active as weekdays. So make sure you time yourself correctly on LinkedIn to get better overall results

Facts:

  • LinkedIn has more than 200 million members in over 200 countries and territories.
  • Professionals are signing up at a rate of approximately two new members per second.
  • As of the school year ending May 2012, there are over 20 million students and recent college graduates on LinkedIn. They are LinkedIn’s fastest-growing demographic.
  • Members with a profile photo receive 14x more profile views
  • LinkedIn profiles with summaries get 10x more profile views

Tip: Start your day by visiting your LinkedIn.com homepage and liking, commenting, and sharing updates that you think your network would find interesting. It only takes a minute, and your connections will soon see you as a trusted source of great information

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