Many businesses have learned that E-commerce is the more innovative, more efficient way of doing business these days. If you sell a product of any kind, it can work very well into an E-commerce business, expanding your chances and possibilities of doing well. When you don’t have to worry about maintaining a brick-and-mortar store, you can focus on developing the quality of products and variety in which they’re available.
Even if you’re just starting out with your business, you can create your own web store without much hassle or capital investment. Shopify is one of the leading platforms where you can easily set up and get your website up and running. Read on to understand the advantages of a Shopify web store.
Easy to Setup
With a quick fire drag and drop method, you can easily set up your Shopify store without having any web design skills or knowledge. You also don’t have to worry about servers and development costs incurred by self-hosted platforms like Magento. If you decide to do it all yourself, you will enjoy the clean and easy-to-use admin panel and interface. There are plenty of guides to help you make any tweaks you desire as well!
Nothing too Technical
As mentioned in the above point, you can develop your own store without having an in-depth knowledge of web development. A basic Shopify store doesn’t take any design or coding knowledge. All software and hosting are provided by Shopify, and everything is designed for a newbie user that can make the most of the resources available with just creativity. The advanced hosting allows great speed and accommodation for high volumes of traffic as well.
When you have an online business, you want the best security for your customers. They are dealing with online payments, which means security needs to be of paramount importance. While shopping online, customers are also impatient. A slow and sluggish website will just make them want to look for a similar product elsewhere because customers have endless options available at their disposal. Luckily, with Shopify, you won’t have to face any of these issues since SSL certificates are easy to get a hold of.
24/7 Customer Service Available
Shopify knows how to take care of their clients since they have 24/7 customer service available. When your business depends on your website, any trouble should be taken care of immediately. At any time, you can get in touch via phone, email, or web support chat. There are also a number of community forums and a range of guides available to help you through any trouble you might face.
Your website needs to be accessible by smartphones. The majority of users these days use smartphones for online shopping and, in general, browsing. The ratio leans towards mobile users more than desktop users. The numerous themes available are all mobile-ready. You even have smartphone apps that can help you manage your store on the go whenever you need to.
Shopify comes with a wide variety of ready-to-install themes that you can download and tweak according to your own style. All these customizable mobile-friendly themes are great to look at and come with templates depending on the type of website you’re going for. There are hundreds of other themes which you can download at third-party websites like themeforest.com. If designing isn’t your strong suit, Shopify makes it even easier for you to have your own stunning-looking website in a few steps.
Apps and Features
Shopify has a personal app store that allows you to add and subtract various website features. You can add a lot of functionality to your web store using these apps. Features like customer reviews, loyalty schemes, wishlists, in-depth analytics of store’s performance, etc., you can also vary your shipping program and integration with social media websites.