Category Archives: Pinterest

THE LESSER KNOWN MARKETING TOOL: PINTEREST

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Time is gone where Facebook and twitter or LinkedIn were the only popular social networking sites for promoting your business. If you still think Facebook and Twitter are only marketing tools for branding your business; you are wrong. It’s now the era of Pinterest. Pinterest pins are 100 times more spreadable than a tweet, with the retweet average hitting only 1.4%. As for Facebook, the half-life of a pin is 16000 times longer than a Facebook post.

Over the past few years, Pinterest has taken the social media world by storm. According to the latest data Pinterest has a total of 70 million users in whole world.

When it comes to using social media to drive traffic to your website, Pinterest is one of the best networks out there. In fact, pewresearch reports that 28% of online adults today use Pinterest, making it one of the most popular social networks (behind Facebook and LinkedIn).

The real strength of Pinterest is the integrated features of their business accounts. Join the 500,000 businesses with Pinterest for Business accounts, and you’ll get added marketing features to promote your brand on one of the fastest growing and popular social media platforms.

Since its creation in 2010, Pinterest has become an incredibly important marketing tool for artists and galleries. Whether you’re just starting out or need a brush up, our guide can help you make the most of Pinterest.

Do you want your business to reach beyond your website or Facebook page? Your best solution is Pinterest. With over 10 million unique visitors per month, Pinterest allows people to share images found online with ease, connecting users from around the world.

As an image-centric social network, Pinterest is an excellent social network for wedding and event professionals; brides and grooms alike will often use Pinterest for wedding inspiration and wedding planning. Other businesses can also benefit equally upon using the display platform applicably. Suitable displays of any forms of business are known to drive attention and thus traffic.

It may surprise you to know that many recommended search engine optimization (SEO) strategies also apply to Pinterest.

Best Pinterest strategies that help drive more traffic to your website by making your content easier to find, both on and off Pinterest.

1. Optimize Your Boards

2. Optimize Pin Descriptions

3. Use Rich Pins

4. Increase Engagement

5. Install the “Pin It” Button

Try it out! Get your business on to Pinterest, use the above small tips and observe your business getting a significant increment in traffic.